Pharmaceutical – A Highly Lucrative Tightrope!

Pharmaceutical companies are themselves significant competition, with regard to the favor and affection of physicians and pharmacists. This it is important to note in particular the Heilmittelwerbegesetz (HWG). There is also a basic difficulty that both occupational groups continually learn in addition to their daily work, what new scientific insights have been gained. Get all […]

Positioning – Based On Each Company

The advertising agency and positioning agency CMM stands with help and advice to the side positioning means raising the profile easier said. This may be relevant for companies, products and brands. Each market participant should have certain strengths that distinguish it from others. In times in which the economic situation shows her bad side, one […]